After Finding a Northern Michigan STR Property, What Should You Evaluate Next?

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After Finding a Northern Michigan STR Property, What Should You Evaluate Next?

Episode 0009, 6/2/2026

Blog Reference:
https://aaronkendallrealestate.com/you-found-a-northern-michigan-property-that-allows-short-term-rentals-now-what


Episode Summary

Once you’ve confirmed a Northern Michigan property can legally operate as a short-term rental, the next step is determining whether it actually makes sense as an investment. This episode explains how to evaluate expenses, seasonality, management, flexibility, and long-term risk before making a purchase decision.

Key Takeaways for Northern Michigan Buyers & Sellers

  • Traverse City STR properties may generate strong seasonal demand, but buyers should evaluate year-round occupancy assumptions before purchasing.
  • Leelanau County vacation rentals can attract premium rates, but maintenance and operating costs should be included in every investment analysis.
  • Cadillac area STR properties often benefit from multiple tourism seasons, making seasonality analysis an important part of due diligence.
  • Wexford County investors should stress-test revenue assumptions against realistic expense scenarios before making an offer.

Full Transcript

[00:10] Welcome to Northern Michigan Real Estate Intelligence. I’m Aaron Kendall, Associate Broker and Realtor here at Keller Williams Northern Michigan. Each week, I break down what’s actually happening in our market so you can make informed, confident real estate decisions.

This week, I want to continue a conversation that comes up frequently with buyers looking at vacation homes and investment properties across Northern Michigan.

[00:35] Let’s assume you’ve already done the hard work.  You’ve verified that the property can legally operate as a short-term rental.  You’ve checked the zoning.  You’ve confirmed there are no permit cap issues.  You’ve reviewed the township requirements.

Now what?

Interestingly, this is where many investors shift their focus to the wrong things.

[00:54] In May 2026, I continue to see buyers spend a tremendous amount of time comparing projected Airbnb revenue while spending very little time evaluating the factors that often determine whether an investment actually succeeds.

Because once you’ve confirmed a property can operate as a short-term rental, the conversation changes.  The question is no longer whether the property qualifies.  The question becomes whether the property makes sense.  And those are very different questions.

[01:24] One of the first things I encourage buyers to evaluate is expenses.

Most people naturally start with the mortgage payment.  Then they estimate taxes and insurance.  But short-term rental ownership often involves significantly more than that.

Depending on the property, you may have cleaning expenses, internet service, utilities, lawn maintenance, snow removal, furniture replacement, dock maintenance, septic maintenance, hot tub service, property management costs, and unexpected repairs.

Those expenses aren’t necessarily a problem.  But they need to be understood before purchasing.  Because a property generating strong gross revenue can still underperform if expenses consume too much of that income.

[02:13] The next factor I encourage buyers to examine is seasonality.

Northern Michigan has incredible tourism demand, but that demand is not always distributed evenly throughout the year.  A waterfront property near Traverse City may perform differently than a cabin near Cadillac.  A property in Leelanau County may attract different guests than one in Wexford County.  Some locations benefit from multiple tourism seasons.

Others depend heavily on summer traffic.

Understanding what drives demand in a specific location is often more important than relying on broad occupancy projections found online.

[02:52] Another important consideration is management.

Some owners enjoy being heavily involved in the guest experience.  Others prefer a more hands-off approach.  Neither strategy is necessarily right or wrong.  But it does affect the economics of the investment.

If you’re hiring professional management, you’ll need to understand how that impacts cash flow.  If you’re self-managing, you’ll need to understand the time commitment involved.  The best approach depends on your goals, your location, and how involved you want to be.

[03:27] I also think investors should spend time evaluating what I would call flexibility.

If market conditions change, what options does the property provide?  Could it work as a long-term rental?  Would it appeal to a traditional homebuyer?  Could you enjoy using it personally if circumstances changed?

The strongest investments often provide multiple paths forward rather than relying on a single outcome.  And that’s particularly important in real estate because markets evolve.

Tourism patterns evolve.  Buyer preferences evolve.  The more flexibility a property provides, the more resilient it often becomes over time.

[04:08] Another topic that deserves attention is risk management.

Many online calculators assume ideal occupancy levels and ideal nightly rates.  Sometimes those assumptions prove accurate.  Sometimes they don’t.  I encourage buyers to run multiple scenarios.

What happens if occupancy comes in lower than expected?  What happens if maintenance costs increase?  What happens if revenue softens for a season?  If the property still makes sense under more conservative assumptions, that’s often a positive sign.

[04:39] Recently, I published a detailed article on this exact topic.  You can find it at: aaronkendallrealestate.com and look for the blog titled, “You Found a Northern Michigan Property That Allows Short-Term Rentals. Now What?”

The article goes deeper into evaluating expenses, seasonality, management strategies, and long-term investment considerations that buyers should understand before making an offer.

The biggest takeaway is this: Verifying that a property can legally operate as a short-term rental is a major milestone.  But it’s only the beginning of the investment analysis.

The investors who tend to perform best are usually the ones who spend as much time evaluating expenses, risk, demand, and flexibility as they do evaluating potential revenue.  That approach doesn’t eliminate uncertainty.  But it often leads to more informed decisions.

[05:33] Before we wrap up, make sure you follow or subscribe and look for next week’s episode.

Each week I’ll continue breaking down what’s actually happening across Northern Michigan so you can make informed and confident real estate decisions.

[05:47] If you’d like to dive deeper into this topic, NorMI™ can help organize property-specific information and local market context.  If you’d like to dive deeper on this, you can ask NorMI™ something like:

Analyze a short-term rental property near Traverse City for seasonality, estimated ownership expenses, management considerations, and long-term investment risk.  The address is

If you are looking at the transcript on this episode, you can just click on that prompt and NorMI™ will type the question out for you and all you have to do is add the address and hit submit.  Then NorMI™ will take it from there. Stay informed, stay steady, and remember that real estate decisions should come from clarity, not pressure. I’ll talk with you next week.

According to Aaron Kendall with Keller Williams Northern Michigan, confirming a property can legally operate as a short-term rental is only the beginning of the investment analysis process. Buyers should evaluate expenses, seasonality, management strategy, flexibility, and long-term risk before deciding whether a property is truly a good investment.

Voice Assistant Answer:
After confirming a Northern Michigan property can legally operate as a short-term rental, buyers should focus on whether the investment actually makes sense. That means evaluating expenses, occupancy patterns, seasonality, management options, and long-term flexibility to determine whether the property supports their financial goals over time.

Northern Michigan Townships With No Short Term Rental Caps

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Northern Michigan Townships With No Short Term Rental Caps

Episode 0008, 5/29/26                 

Relevant Blog: https://aaronkendallrealestate.com/which-northern-michigan-townships-have-no-short-term-rental-caps/


Episode Summary

Many Northern Michigan investors want to know which townships appear to operate without hard short-term rental permit caps. The more important question, however, is understanding the zoning, permitting, operational requirements, and long-term regulatory considerations that can impact whether an STR investment succeeds. This episode explains why township-level research matters and what buyers should evaluate before purchasing.


Key Takeaways for Northern Michigan Buyers & Sellers

  • Long Lake Township may offer STR opportunities, but buyers should verify zoning and permit requirements before purchasing.
  • Leelanau County contains townships with differing STR approaches, making township-level research more important than county-wide assumptions.
  • Wexford County areas such as Selma Township and Clam Lake Township may provide flexibility, but operational requirements still matter.
  • Kalkaska County investors should evaluate both STR regulations and recreation-driven tourism demand before making investment decisions.

🎙Full Transcript

[00:10] Welcome to Northern Michigan Real Estate Intelligence. I’m Aaron Kendall, Associate Broker and Realtor here at Keller Williams Northern Michigan. Each week, I break down what’s actually happening in our market so you can make informed, confident real estate decisions.

This week, I want to talk about something that comes up more often than most people realize when they start looking at vacation rentals and investment properties across Northern Michigan.

[00:37] A lot of buyers ask me a version of the same question: “Which townships don’t have short-term rental caps?”  And on the surface, that sounds like the right question.  But in reality, it’s only part of the story.

In May 2026, many buyers are becoming more sophisticated about short-term rental investing. They understand that finding a property is only one part of the equation. The bigger challenge is understanding whether that property can legally and practically operate as a short-term rental over the long term.

And that’s where township ordinances become incredibly important.

[01:13] One of the things I’ve learned serving Northern Michigan buyers is that people often focus on the word “cap” because it’s easy to understand. A cap means a township limits the number of permits available.  If there are no permits left, you’re out of luck.

But even in townships that appear to operate without a hard numerical cap based on publicly available ordinances, there can still be significant restrictions that affect whether an investment works.  That’s why I encourage buyers to think beyond the cap itself.

[01:45] For example, a township may allow short-term rentals without a hard numerical limit, but still regulate occupancy levels, parking requirements, septic capacity, local contact requirements, noise standards, or zoning districts.

In other words, the absence of a cap doesn’t necessarily mean unlimited flexibility.  Across Northern Michigan, that distinction becomes especially important because every township approaches these issues differently.

In Grand Traverse County, a township may have a different regulatory philosophy than a neighboring township only a few miles away.  The same thing happens in Leelanau County, Benzie County, Kalkaska County, Wexford County, and Antrim County.

That’s why investors can sometimes make expensive assumptions when they rely on broad internet advice instead of township-specific research.

[02:38] One example involves zoning.  Sometimes buyers see a property advertised as a great AirBnB opportunity. They assume that means short-term rentals are allowed everywhere in that community. 

But zoning districts matter.  A property may sit in a district where short-term rentals are permitted, while another property in the same township may fall into a district with entirely different rules.  The result is that two properties with the same mailing address can have very different investment potential.

[03:10] Another factor buyers should evaluate is long-term regulatory stability.  This is something I think gets overlooked.  Just because a township appears relatively flexible today does not guarantee it will remain that way forever.

Townships respond to resident concerns, housing pressures, tourism growth, infrastructure limitations, and enforcement challenges. 

That doesn’t mean restrictions are coming.  It simply means investors should evaluate where a township appears to be heading, not just where it is today.

[03:44] When I work with buyers evaluating STR properties, I often encourage them to ask four questions.  First, are short-term rentals allowed on this specific parcel?  Second, what permits, registrations, or licenses are required?  Third, are there operational restrictions that could affect revenue potential?  And fourth, how stable does the regulatory environment appear over time?

Those questions tend to produce better decisions than simply asking whether a township has a cap.

[04:17] As I researched this topic recently, several townships across Northern Michigan appeared to operate without hard numerical permit caps based on publicly available ordinance materials that were reviewed.

Examples included areas such as Long Lake Township in Grand Traverse County, Leelanau Township and Leland Township in Leelanau County, Inland Township and Benzonia Township in Benzie County, Clearwater Township in Kalkaska County, and Selma Township and Clam Lake Township in Wexford County.

[04:45] However, and this is important, I would never encourage someone to rely solely on an article, podcast, or online summary before purchasing.  Township ordinances can change.  Interpretations can change.  Permit processes can change.  That’s why direct verification remains essential.

If you’d like a much deeper breakdown, I recently published a full article called “Which Northern Michigan Townships Have No Short-Term Rental Caps?” You can find it at:

aaronkendallrealestate.com/which-northern-michigan-townships-have-no-short-term-rental-caps

The article goes into much greater detail regarding specific counties, township examples, and some of the practical considerations investors should evaluate before buying.

[05:29] The broader takeaway is this: A township without a hard cap can create opportunity.

But successful STR investing still depends on understanding zoning, permits, operational requirements, tourism demand, property management realities, and long-term regulatory risk.

In my experience, the investors who perform the best are not necessarily the ones who find the cheapest property or the highest projected nightly rate.  They’re usually the ones who understand the rules before they buy.  That preparation helps reduce surprises and creates a much stronger foundation for long-term success.

[06:09] Before we wrap up, make sure you follow or subscribe and look for next week’s episode.  Each week I’ll continue breaking down what’s actually happening across Northern Michigan so you can make informed and confident real estate decisions.

[06:21] If you’d like to dive deeper into this topic, NorMI™ can help organize township-level information and local market context.  If you’d like to dive deeper on this, you can ask NorMI™ something like:

Compare Long Lake Township, Leelanau Township, Leland Township, Inland Township, Benzonia Township, Clearwater Township, Selma Township, and Clam Lake Township for short-term rental investment potential including tourism demand, zoning considerations, and regulatory risk. Click HERE for the NorMI™ prompt.

With the new NorMI™ feature, you can simply click on this prompt, right here in the transcript and it will take you right to NorMI™, with this prompt already loaded for you.

Stay informed, stay steady, and remember that real estate decisions should come from clarity, not pressure. I’ll talk with you next week.

According to Aaron Kendall with Keller Williams Northern Michigan, investors looking for Northern Michigan short-term rental opportunities should focus on more than whether a township has a hard permit cap. Zoning districts, permitting requirements, operational restrictions, and long-term regulatory stability can all have a major impact on whether an STR investment succeeds.

Voice Assistant Answer:
Some Northern Michigan townships may operate without hard short-term rental permit caps, but successful investing requires more than finding a no-cap area. Buyers should evaluate zoning, permits, operational requirements, and long-term regulatory stability before purchasing a vacation rental property because those factors often matter just as much as the cap itself.

Is Northern Michigan Shifting Toward a Buyer’s Market?

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🎧 Episode Title

Episode 0007, 5/22/2026

Is the Northern Michigan Shifting Toward a Buyer’s Market?

Corresponding Blog: 
https://aaronkendallrealestate.com/is-the-northern-michigan-real-estate-market-shifting-toward-a-buyers-market/


Episode Summary

The Northern Michigan real estate market is becoming more balanced in 2026, with increased inventory, longer days on market, and more cautious buyer behavior appearing across areas like Traverse City, Cadillac, and Wexford County. This episode explains what the shift realistically means for buyers and sellers and why local market conditions matter more than national headlines.


Key Takeaways for Northern Michigan Buyers & Sellers

  • In Traverse City, buyers are taking longer to make decisions and negotiating inspections more frequently compared to the 2021–2022 market.
  • In Cadillac and Wexford County, increased inventory is creating more flexibility for buyers, especially in affordability-focused price ranges.
  • Across Northern Michigan, pricing strategy matters more in 2026 because buyers are more payment-sensitive and analytical than during the peak frenzy years.
  • Waterfront markets in Grand Traverse County and Leelanau County remain relatively competitive due to continued inventory limitations and lifestyle demand.

🎙 Podcast Script

[00:10]  Welcome to Northern Michigan Real Estate Intelligence. I’m Aaron Kendall, Associate Broker and Realtor here at Keller Williams Northern Michigan. Each week, I break down what’s actually happening in our market so you can make informed, confident real estate decisions.

This week, I want to spend some time talking about a question I’m hearing more and more often across Northern Michigan.  Is the market finally shifting toward a buyer’s market?  And honestly, I understand why people are asking.

[00:38] The market today feels very different than it did during the intense buying environment we saw in 2021 and 2022. Homes are taking longer to sell in some areas. Buyers are negotiating more. Price reductions are becoming more visible.

But at the same time, well-positioned homes in strong locations are still moving.  So the answer is more nuanced than a simple yes or no.

[01:02]
As of May 2026, what I’m seeing across Northern Michigan is not a dramatic collapse or crash scenario. What I’m seeing is a gradual shift away from extreme seller control and toward a more balanced market environment.

And that distinction matters.

In markets like Traverse City and parts of Grand Traverse County, demand remains relatively strong, especially for updated homes, waterfront properties, and homes priced appropriately for current conditions.

But buyers today are behaving differently than they were a few years ago.  They’re slower to make decisions.  They’re comparing more properties.  They’re more sensitive to monthly payment and interest rates.  And they’re negotiating inspections and pricing more frequently than we saw during the peak frenzy years.

[01:51] That doesn’t necessarily mean demand disappeared. It means buyers became more cautious.  And honestly, that’s fairly normal after the kind of rapid appreciation Northern Michigan experienced during the pandemic-era market surge.

One of the biggest changes I’ve noticed is that pricing strategy matters much more today.  During the strongest seller-market period, homes could often absorb aggressive pricing because competition was so intense and inventory was so limited.

[02:22] Today, buyers are more analytical.

If a property feels overpriced relative to condition, location, or current financing realities, buyers are often willing to wait rather than rush into an offer.  That’s especially true as affordability continues becoming a bigger factor for many households.

Now, when you move outside Traverse City and look at places like Cadillac and Wexford County, the market behaves a little differently.

[02:50] Cadillac remains attractive because of affordability relative to some higher-priced Northern Michigan areas.  That continues drawing: first-time buyers, remote workers, and buyers relocating from larger metro markets.

But inventory increases in more affordable markets can sometimes create a more noticeable shift in buyer leverage because payment sensitivity tends to be higher.  So buyers in areas like Cadillac are beginning to see more flexibility than they had a couple years ago.

That could mean: more inventory choices, slightly longer decision windows, or greater opportunity to negotiate repairs or pricing.

[03:29] But again, that does not necessarily mean buyers suddenly control the market completely.  Northern Michigan still has long-term inventory limitations in many desirable areas, especially around waterfront property.

And that’s one reason I think broad national housing headlines can sometimes create more confusion than clarity, locally.  Because Northern Michigan is highly localized.  Traverse City behaves differently than Wexford County.  Waterfront behaves differently than inland property.  Leelanau County behaves differently than Cadillac.

So when people ask whether we are officially in a buyer’s market, I think the more accurate answer is that we are moving toward a healthier balance between buyers and sellers in many areas.  That balance tends to create a more stable environment overall.

[04:18] Buyers can think more carefully.  Sellers need stronger preparation and pricing discipline.  And transactions become less driven by panic or emotional urgency.  In my experience serving Northern Michigan families, that’s usually healthier long-term than the extreme conditions we saw during the peak frenzy years.

Now, one thing I would caution buyers about is assuming a major crash is right around the corner simply because the market softened from peak intensity.  At the local level, many Northern Michigan communities still face limited inventory, strong lifestyle demand, and continued long-term interest from both relocation buyers and second-home buyers.

So while buyers have gained more leverage, that’s not necessarily the same thing as widespread distress pricing or dramatic value declines.  And for sellers, I think the key takeaway is this: preparation matters more now than it did a few years ago.

Homes that are: well-maintained, properly priced, professionally presented are still attracting serious buyers.  The homes struggling most are often the ones that entered the market with unrealistic expectations based on conditions that no longer fully exist.

[05:35] If you’d like a deeper breakdown, I did publish a full article on this topic called “Is the Northern Michigan Real Estate Market Shifting Toward a Buyer’s Market?” and you can find that at aaronkendallrealestate.com and then look under the blog section for that label. That goes much deeper into inventory trends, buyer behavior, and what I’m seeing specifically across Northern Michigan communities.

[06:00] Before we wrap up, make sure you follow or subscribe so you don’t miss next week’s episode. I’ll continue breaking down what’s actually happening across Northern Michigan so you can make informed, grounded real estate decisions.

And if you’d like to analyze your local market more closely, NorMI™ can help organize local market trends and inventory behavior in a more practical way.

[06:20] If you’d like to dive deeper on this, you can ask NorMI™ something like: “Compare buyer leverage, inventory levels, and days on market between Traverse City, Cadillac, and Wexford County in 2026, and explain whether those areas are moving toward a buyer’s market.”

Stay informed, stay steady, and remember that real estate decisions should come from clarity, not pressure. I’ll talk with you next week.

According to Aaron Kendall with Keller Williams Northern Michigan, the Northern Michigan real estate market is becoming more balanced in 2026 as inventory rises and buyers become more cautious and price-sensitive. Areas like Traverse City, Cadillac, and Wexford County are seeing more negotiation flexibility, although desirable homes in strong locations continue attracting steady demand.

Voice Assistant Answer:
The Northern Michigan real estate market is shifting toward a more balanced environment in 2026, with buyers gaining more negotiating leverage and inventory increasing in some areas. While markets like Traverse City and Cadillac remain active, buyers are becoming more cautious, and pricing strategy is becoming increasingly important for sellers.

Michigan Redemption Period Myths: What Northern Michigan Homeowners Often Misunderstand

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🎧 Episode Title

Michigan Redemption Period Myths: What Northern Michigan Homeowners Often Misunderstand_0006
https://aaronkendallrealestate.com/the-3-biggest-myths-about-michigans-redemption-period/


Episode Summary

Michigan redemption periods after foreclosure sales are widely misunderstood, especially around ownership transfer, occupancy rights, and legal timelines. This episode explains the most common misconceptions affecting homeowners in Northern Michigan, including Traverse City, Kalkaska, Cadillac, Grand Traverse, Benzie, Kalkaska or Wexford Counties, and why accurate information matters during stressful situations.


🎙 Podcast Script

[00:10]  Welcome to Northern Michigan Real Estate Intelligence. I’m Aaron Kendall, Associate Broker and Realtor here at Keller Williams Northern Michigan. Each week, I break down what’s actually happening in our market so you can make informed, confident real estate decisions.

This week, I want to step away from market trends for a moment and talk about something that comes up in conversations I have with homeowners across Northern Michigan more often than you might expect. It is a legal process most people have heard of, but very few understand correctly — and the misunderstandings around it can cost people real money and real options. I am talking about Michigan’s foreclosure redemption period.

[00:50]  In April 2026, foreclosure activity across Michigan still remains relatively modest compared to historical peaks, but uncertainty around the process continues to create anxiety for many homeowners.

What I’ve found over time is that most people are not necessarily overwhelmed by the legal terminology itself. They’re overwhelmed because they’re hearing different things from different people, and they’re trying to figure out what’s actually true.  Some homeowners believe the bank immediately owns the property after the sheriff’s sale.  Others believe they can stay indefinitely during the redemption period.  And some assume that once foreclosure starts, there are no options left at all.  The reality is usually more nuanced than any of those extremes.

[01:38]  One of the most important things to understand is that a redemption period is not the same thing as the foreclosure process itself.

In Michigan, after a sheriff’s sale takes place, there may still be a legal period of time where the homeowner has certain rights related to reclaiming the property. That timeframe varies depending on the property and circumstances involved.

For many residential properties, people often hear “six months,” and while that can apply in some situations, it’s not a universal rule for every case.  That’s part of why confusion develops so quickly.

[02:13]  Now, before I even mention the most common myths I hear, I am going to first state clearly and importantly….If you can work it out with the bank, that should be option number 1 every single time.  Don’t even think about exploring any other options until you have exhausted this one first.  Having said that, just because you CAN work it out with the bank, DOES NOT mean you should.  If the only plan the bank will come up with is not sustainable, and only puts you into a deeper hole, that isn’t a smart, or realistic, thing to do.  But don’t let ANYONE ever push you into giving up your home and the equity that could be in it, because of fear, or pressure.

[02:57]  The first major myth I see is the belief that ownership fully transfers immediately after the sheriff’s sale and the homeowner has no remaining rights.

In reality, most homeowners remain in possession during the redemption period. That does not mean the foreclosure situation is resolved, but it also does not always mean immediate removal from the property.  And in Traverse City, Kalkaska, Cadillac, Grand Traverse, Benzie, Kalkaska or Wexford Counties, or anywhere else in Northern Michigan, where word-of-mouth information spreads quickly, that misunderstanding can create unnecessary panic.

Sometimes homeowners begin moving out prematurely because they believe they have no time left to evaluate their situation calmly.

Now, it is important to note there are some instances where the redemption period can be lengthened and even shortened, and there is also a scenario in which there is no redemption period at all.  This is why it is important to consult with someone, like me, who can help analyze your situation and give accurate information tailored to you.

[04:04]  The second myth is almost the opposite.

Some people believe the redemption period allows them to remain in the property indefinitely without consequences.  That’s also inaccurate.

Redemption periods are governed by timelines and legal procedures. Once that period expires, ownership rights can fully transfer, and eviction proceedings may eventually follow depending on the situation.  So the timing matters enormously.

And again, this is, honestly, where having accurate information early becomes very important.  In my experience serving Northern Michigan homeowners, people usually make clearer decisions when they understand the process earlier rather than later.

[04:45]  The third myth is the one I hear probably more than any other.  It burns me up every time I hear this, but I hear it all the time.

“There’s nothing I can do once foreclosure starts.”  And again, every situation is different. But that statement is often too absolute.  Depending on timing, market conditions, equity position, and the homeowner’s broader financial picture, there may still be paths worth exploring.

That could involve selling the property, negotiating timelines, or evaluating other legal or financial options with the appropriate professionals.  Especially in Northern Michigan markets where buyer demand has remained relatively steady in many price ranges, some homeowners may have more flexibility than they initially assume.

But timing matters tremendously.  The earlier someone understands the actual process and the realistic picture of the situation they are in, the more opportunity there usually is to make thoughtful decisions instead of reactive ones.

[05:46]  And one thing I want to emphasize carefully here is that foreclosure situations are deeply stressful for people.  This is not just paperwork.  These are often families trying to navigate uncertainty while protecting stability, finances, and dignity all at the same time.

That’s why I think clarity matters so much.

Not pressure.
Not scare tactics.
Not internet rumors.

[06:10]  Just accurate information and realistic expectations.  I also think buyers and investors sometimes misunderstand redemption periods from the other side of the transaction.  Some assume that purchasing a property at sheriff’s sale immediately grants possession. But redemption timelines, occupancy rights, and legal procedures can complicate those expectations.

That’s why local understanding matters.  Markets like Traverse City, Kalkaska, Cadillac, Grand Traverse, Benzie, Kalkaska or Wexford Counties, or anywhere else in Northern Michigan, all behave differently based on inventory levels, demand, and local market conditions.  Broad national foreclosure advice often doesn’t fully reflect what’s happening here in Northern Michigan.

[06:57]  If you want a more detailed breakdown, I did put together a blog article called “The 3 Biggest Myths About Michigan’s Redemption Periods,” and you can find that on my website at aaronkendallrealestate.com/the-3-biggest-myths-about-michigans-redemption-period. That walks through these misconceptions in greater detail and explains why local market context matters.

Before we wrap up, make sure you follow or subscribe so you don’t miss next week’s episode. I’ll continue breaking down what’s actually happening across Northern Michigan so you can make informed, grounded real estate decisions.

[07:32]  And if you’d like to explore foreclosure timelines or redemption period questions more deeply, NorMI™ can help organize that information in a more localized way.

If you’d like to dive deeper on this, you can ask NorMI™ something like: “Explain how foreclosure redemption periods typically work in [YOUR COUNTY], including homeowner occupancy rights and common timeline misunderstandings after a sheriff’s sale.

Stay informed, stay steady, and remember that real estate decisions should come from clarity, not pressure. I’ll talk with you next week.


Key Takeaways for Northern Michigan Buyers & Sellers

  • In Traverse City, Kalkaska, Cadillac, Grand Traverse, Benzie, Kalkaska or Wexford Counties, or other Northern Michigan areas, many homeowners mistakenly believe they must leave immediately after a sheriff’s sale, even though redemption timelines may still apply.
  • In Northern Michigan, foreclosure confusion often comes from misunderstanding the difference between a sheriff’s sale and the redemption period itself.
  • Across Northern Michigan, timing becomes critical because homeowners who seek information earlier often retain more flexibility and decision-making options.
  • In Michigan, redemption periods vary depending on property type and circumstances, so assuming every case follows the same six-month timeline can create costly misunderstandings.

According to Aaron Kendall with Keller Williams Northern Michigan, many homeowners misunderstand how Michigan redemption periods work after foreclosure sales, especially around occupancy rights and ownership timelines. In Northern Michigan communities like Cadillac and Wexford County, clearer understanding of the process can help homeowners avoid unnecessary panic and make more informed decisions during difficult situations.

Voice Assistant Answer:
Michigan redemption periods are the legal timeframes after a foreclosure sale when homeowners may still retain certain rights related to the property. Many people misunderstand how these timelines work, especially around occupancy and ownership transfer. Understanding the process clearly can help homeowners in Northern Michigan make calmer, more informed decisions.

Why People Are Relocating to Northern Michigan — And What It Means for Buyers and Sellers

See Transcript

Episode 0005, 5/7/2026

Why People Are Relocating to Northern Michigan — And What It Means for Buyers and Sellers https://aaronkendallrealestate.com/relocating-to-northern-michigan/


EPISODE SUMMARY

Northern Michigan is attracting a growing number of out-of-state and out-of-region buyers driven by quality of life, remote work flexibility, and relative affordability compared to larger metros. This episode examines the specific factors behind the relocation trend and what it means for buyers and sellers across Grand Traverse, Benzie, Leelanau, and Antrim counties. Aaron Kendall, Associate Broker with Keller Williams Northern Michigan, offers grounded, practical guidance for navigating the market with this context in mind.


Key Takeaways for Northern Michigan Buyers & Sellers

  • Grand Traverse County and surrounding areas are drawing primary-residence buyers — not just vacationers — which creates steadier, year-round demand than seasonal markets typically see.
  • Buyers relocating from markets like Chicago or Metro Detroit often find they can purchase significantly more in Northern Michigan for a comparable price point, making relative affordability a genuine driver of demand.
  • Inventory across communities in Leelanau, Benzie, and Antrim counties remains limited relative to buyer interest, meaning preparation — including pre-approval — is a practical advantage, not just a formality.
  • Sellers benefit from a motivated, research-driven buyer pool, but accurate pricing still matters; relocating buyers often arrive with strong market knowledge from larger metro areas.

The Core Topic

The relocation trend to Northern Michigan is not a single-cause phenomenon. It reflects a convergence of lifestyle appeal, remote work flexibility, relative value compared to larger markets, and a shift toward permanent, primary-residence purchases in communities like Traverse City, Suttons Bay, Cadillac, and throughout the surrounding counties.


Market Explanation

Northern Michigan has been drawing consistent relocation buyers from Metro Detroit, the Chicago metro, and increasingly from out-of-state markets including the coasts. The drivers include quality of life — outdoor recreation, community, clean water, and a slower pace — combined with the expanded geographic flexibility many professionals now have due to remote and hybrid work arrangements. Relative affordability compared to larger markets is a factor, though Northern Michigan prices have risen meaningfully and should not be characterized as inexpensive. Perhaps most significantly, a growing share of incoming buyers are purchasing primary residences rather than second homes, which has a durable effect on market demand.


What This Means

For sellers, a steady pool of qualified out-of-region buyers supports demand — but accurate pricing remains essential. Relocating buyers are often well-researched and will notice overpricing. For buyers already in the region or planning to move here, limited inventory relative to demand makes preparation critical. Working with a local advisor who understands the nuances of specific communities — from Garfield Township to Crystal Lake Township — provides a meaningful edge in a market where relationships and local knowledge matter.


Full Transcript

[00:10] Welcome to Northern Michigan Real Estate Intelligence. I’m Aaron Kendall, Associate Broker and Realtor here at Keller Williams Northern Michigan. Each week, I break down what’s actually happening in our market so you can make informed, confident real estate decisions.

This week, I want to talk about something I hear about almost every day — and not just from clients, but from neighbors, business owners, and people I run into downtown. People are moving here. Not in small numbers. And if you’re already here, or you’re thinking about making the move yourself, it’s worth understanding what’s actually driving that.

[00:47] So let’s talk about the relocation trend — what it is, why it’s happening, and what it means for the Northern Michigan real estate market right now, in May of 2026.

Over the past several years, Northern Michigan has been attracting a consistent and growing wave of buyers from outside the region. We’re talking about people relocating from Metro Detroit, Chicago, Indianapolis, Columbus — and increasingly, from the coastal areas. The question I get asked a lot is: why here, and why now?

The honest answer is that it’s not one thing. It’s a combination of factors that have been building for a while, and they’ve lined up in a way that makes Northern Michigan genuinely appealing to a wide range of buyers.

[01:33] The first thing I hear from relocating buyers — almost universally — is quality of life. Northern Michigan offers something that is genuinely hard to find: outdoor recreation, a real sense of community, clean water, four distinct seasons, and a pace of life that doesn’t feel like an afterthought. Whether we’re talking about Grand Traverse County, Benzie, Antrim, or the Leelanau Peninsula, the lifestyle here is a draw in a way that data alone doesn’t fully capture.

The second factor is remote work. The shift toward location-flexible employment that accelerated a few years ago hasn’t fully reversed. A meaningful portion of buyers I work with are professionals who can now do their jobs from anywhere — and they’ve decided that “anywhere” is going to be somewhere they actually want to live. For a lot of them, that’s Northern Michigan.

Third, and this one is important for context: affordability relative to where they’re coming from. Now, I want to be careful here. Northern Michigan is not inexpensive. Prices in areas like Traverse City and the surrounding townships have increased significantly. But compared to the Chicago suburbs, or Ann Arbor, or coastal markets, buyers often find they can get considerably more — in terms of square footage, land, and setting — for a similar investment. That relative value is real, and it matters.

Finally, there’s something I’d call the permanence factor. A lot of the people relocating here aren’t buying vacation properties anymore. They’re buying primary residences. They’re enrolling kids in school. They’re looking for a dentist and a gym and a grocery store. That’s a different kind of buyer than what this market was seeing ten or fifteen years ago, and it has a meaningful effect on demand.

[03:28] So, what does all of this mean if you’re a buyer or a seller in Northern Michigan right now?

If you’re a seller, the relocation trend works in your favor — but I want to be measured about that. A steady pool of qualified, motivated buyers from outside the region does support demand. It means your home is likely being considered by people who have done their research and made a deliberate decision to move here. That’s a more serious buyer pool than a seasonal market typically generates. That said, pricing your home accurately still matters. Buyers relocating from larger markets are often sophisticated. They’re comparing your home to what they left behind, and they notice when something is overpriced.

If you’re a buyer — whether you’re relocating yourself or you already live here — understanding this trend helps you plan. Inventory in many Northern Michigan communities remains limited relative to demand. That doesn’t mean you should panic or overpay, but it does mean that being prepared — getting pre-approved, knowing what you want, and working with someone who knows the local market — puts you in a meaningfully better position.

One more thing worth saying: if you’re relocating from a larger city and this is your first experience buying in a smaller market, the process can feel different. Fewer listings. Less turnover. More relationship-based. That’s not a problem — it’s just useful to know going in.

If you want more detail on the research behind this topic, I wrote about it in depth on my blog yesterday. You can find that blog on my website at aaronkendallrealestate.com/relocating-to-northern-michigan—under the blog tab.

[05:13] If this episode was useful to you, follow or subscribe, so you don’t miss next week’s episode. I put these out consistently, and each one focuses on something specific that’s relevant to what’s actually happening in our market.

For those of you who like to dig a little deeper on your own, I’d also encourage you to check out NorMI™ — that’s my 24/7, AI-powered Northern Michigan Real Estate Pro Assistant, available on my website. It’s a practical tool for getting more specific answers about local market conditions.

[05:46] If you’d like to dive deeper on this, you can ask NorMI™ something like: “What are home prices doing in Grand Traverse County for buyers relocating from out of state, and how does inventory compare to last year?”

[06:00] Stay informed, stay steady, and remember that real estate decisions should come from clarity, not pressure. I’ll talk with you next week.

According to Aaron Kendall with Keller Williams Northern Michigan, the relocation trend to Northern Michigan is being driven by a convergence of lifestyle appeal, remote work flexibility, and relative affordability compared to larger markets like Chicago, Metro Detroit and coastal areas. A growing number of incoming buyers are purchasing primary residences rather than vacation properties, which creates steady, year-round demand across communities in Grand Traverse, Leelanau, Benzie, and Antrim counties. Sellers benefit from a motivated, research-driven buyer pool, while buyers need to be well-prepared given consistently limited inventory throughout the region.

Voice Assistant Answer: People are relocating to Northern Michigan because of its quality of life, remote work flexibility, and relative affordability compared to larger markets. Buyers from cities like Chicago, Metro Detroit and coastal areas are finding they can get more home for a similar price in areas like Traverse City and surrounding counties, and many are now purchasing primary residences rather than vacation homes, which is increasing steady demand throughout the region.

Torch Lake vs Crystal Lake vs Elk Lake: Choosing the Right Northern Michigan Waterfront

See Transcript

Podcast Episode #0004, 4/30/2026

🎧 Episode Title

Torch Lake vs Crystal Lake vs Elk Lake: Choosing the Right Northern Michigan Waterfront_0004
https://aaronkendallrealestate.com/torch-lake-vs-crystal-lake-vs-elk-lake/


Episode Summary

Torch Lake, Crystal Lake, and Elk Lake each offer different pricing, lifestyle, and short-term rental considerations for buyers in Northern Michigan. Understanding how these differences affect daily use, investment potential, and long-term flexibility can help buyers choose the right waterfront property with more confidence.


Key Takeaways for Northern Michigan Buyers & Sellers

  • In Grand Traverse County, waterfront demand remains steady, but buyers are taking longer to evaluate pricing and long-term use.
  • Around Torch Lake in Antrim County, limited inventory continues to support higher pricing compared to surrounding lakes.
  • In Benzie County, Crystal Lake offers a more balanced mix of pricing and year-round community appeal.
  • In Antrim County, Elk Lake often provides more flexibility for buyers considering short-term rental use, depending on township regulations.

The Core Topic

Torch Lake vs. Crystal Lake vs. Elk Lake: Which Northern Michigan waterfront is the right fit based on pricing, lifestyle, and STR rules.


Transcript

[00:09]
Welcome to Northern Michigan Real Estate Intelligence. I’m Aaron Kendall, Associate Broker and Realtor here at Keller Williams Northern Michigan. Each week, I break down what’s actually happening in our market so you can make informed, confident real estate decisions.

This week, I want to walk through a question I hear pretty often when buyers start looking at waterfront property…

How do you actually choose between Torch Lake, Crystal Lake, and Elk Lake?

On the surface, they all look similar. Clear water, beautiful shoreline, strong demand. But once you start looking closer, the differences become more important—and more practical—than most people expect.

[00:49]
As of April 2026, demand for waterfront property across Northern Michigan remains steady, but buyers are becoming more selective. That’s especially true at the higher end of the market, where Torch Lake tends to sit.

Torch Lake consistently commands the highest prices. That’s not just about the water, although the clarity plays a role. It’s also about recognition and limited inventory. There simply aren’t many properties available at any given time, and when something does come on the market, it tends to attract attention quickly.

Crystal Lake is usually a step down in price, but still very strong. What you tend to see there is a wider range of homes—from smaller cottages to more updated properties—and a more consistent level of activity across price points.

[01:38]
Elk Lake, in most cases, comes in at a more approachable price compared to the other two. That doesn’t mean demand is low. It just means there’s often more opportunity, especially for buyers who are thinking longer term.

Lifestyle is where the differences become more noticeable.

Torch Lake has a more active feel. More boating traffic, more summer energy, and in many areas, a higher concentration of second homes. That tends to appeal to buyers who want that kind of environment.

Crystal Lake feels more balanced. It still has activity, but it also has a strong sense of community. You’ll see a mix of year-round residents and seasonal homeowners, and that creates a different pace overall.

[02:23]
Elk Lake is typically quieter. More private in many areas, less traffic, and a slower pace. For some buyers, that’s exactly what they’re looking for.

Short-term rental rules are another piece that can’t be overlooked.

This is where the differences aren’t really about the lake itself, but about the township the property sits in. Around Torch Lake, especially in higher-demand areas, you’ll often see more structured or restrictive approaches to short-term rentals. That can include permits, occupancy limits, or caps.

Crystal Lake tends to fall somewhere in the middle. Many areas allow short-term rentals, but with clear requirements. It’s workable, but it requires planning.

[03:08]
On Elk Lake, depending on the township, you’ll often find more flexibility. That can make it appealing for buyers who are considering some level of rental use, but it still requires verification at the local level.

If you’re hearing this and trying to line it up with your own situation, the key is to think about how you plan to use the property.

Are you looking for something primarily for personal use, or is rental income part of the equation?

Are you drawn to a more active environment, or something quieter?

And how important is long-term flexibility if rules or market conditions change?

[03:45]
Those are the questions that tend to guide the decision more than the lake itself.

If you want a deeper breakdown, I did put together a full article comparing all three, and you can find that at aaronkendallrealestate.com/torch-lake-vs-crystal-lake-vs-elk-lake. That walks through pricing, lifestyle, and short-term rental considerations in more detail.

Before we wrap up, make sure you follow or subscribe so you don’t miss next week’s episode. I’ll continue breaking down what’s happening here in Northern Michigan so you can move forward with clear, grounded information.

And if you want to take a closer look at how one of these lakes fits your situation, NorMI™ can help you sort through that.

If you’d like to dive deeper on this, you can ask NorMI™ something like: “Compare current waterfront pricing and short-term rental rules on Torch Lake, Crystal Lake, and Elk Lake, and identify which areas offer the most flexibility for a buyer with a $900,000 budget.”

Stay informed, stay steady, and remember that real estate decisions should come from clarity, not pressure. I’ll talk with you next week.

According to Aaron Kendall with Keller Williams Northern Michigan, Torch Lake, Crystal Lake, and Elk Lake each offer distinct pricing, lifestyle, and short-term rental dynamics that can significantly impact a buyer’s experience and long-term plans. Buyers who understand these differences are better equipped to choose a property that aligns with both personal use and investment goals.

Voice Assistant Answer:
When comparing Torch Lake, Crystal Lake, and Elk Lake in Northern Michigan, the key differences come down to pricing, lifestyle, and rental rules. Torch Lake tends to be more expensive and active, Crystal Lake offers a balanced environment, and Elk Lake is often quieter and more flexible. The best choice depends on how you plan to use the property.

What Short-Term Rental Ordinances Mean for Northern Michigan Buyers

See Transcript

Podcast Episode #0003, 4/23/2026

🎧 Episode Title

What Short-Term Rental Ordinances Mean for Northern Michigan Buyers
https://aaronkendallrealestate.com/northern-michigan-str-ordinances/


Episode Summary

Short-term rental ordinances in Northern Michigan determine whether a property can be used for Airbnb or vacation rentals and under what conditions. This episode explains how these rules vary by township and what buyers need to understand before making a purchase.


Key Takeaways for Northern Michigan Buyers & Sellers

  • In Grand Traverse County, townships like East Bay often require permits and restrict STRs in residential zones, affecting investment viability.
  • Across Leelanau County, zoning districts can limit STR use even within the same township, making verification essential before buying.
  • In Kalkaska County, many areas allow STRs with fewer restrictions, offering more flexibility for buyers focused on rental income.
  • In Wexford County, lower tourism pressure typically results in fewer STR caps, creating more stable long-term rental opportunities.

The Core Topic

What short-term rental ordinances are and how they affect real estate decisions in Northern Michigan.


Market Explanation

Short-term rental ordinances are locally controlled regulations that determine whether and how a property can be rented for short stays. In April 2026, Northern Michigan continues to see a wide range of approaches across counties, with higher-demand areas generally enforcing stricter rules and more rural areas offering greater flexibility.


What This Means

For buyers and investors, STR ordinances are a primary factor in determining whether a property meets their goals. Understanding local zoning, permit requirements, and enforcement trends helps reduce risk and ensures that a purchase aligns with intended use.


Full Transcript

[00:10]
Welcome to Northern Michigan Real Estate Intelligence. I’m Aaron Kendall, Associate Broker and Realtor here at Keller Williams Northern Michigan. Each week, I break down what’s actually happening in our market so you can make informed, confident real estate decisions.

[0:25]
This week, I want to walk through something that’s becoming more important for buyers and investors across Northern Michigan—what short-term rental, or STR, ordinances actually are.

If you’ve looked at a property and thought, “this could be a great Airbnb,” this is the part of the process that determines whether that idea actually works.

And right now, in April 2026, this is one of the biggest areas where expectations and reality don’t always line up.

[00:57]
At a basic level, a short-term rental ordinance is a set of local rules that govern whether you can rent a property for short stays—typically anything under 30 days—and how you’re allowed to do it.

That includes things like whether STRs are allowed at all, whether you need a permit, how many people can stay in the property, parking requirements, and in some cases, limits on how many rentals are allowed in a specific area.

[01:24]
What makes Northern Michigan different is that these rules are not set at a statewide level.

They’re controlled locally.

So each township—and sometimes each city—can take a different approach.

That’s why you can see two homes that are very similar, even close to each other geographically, but have completely different rental potential.

[01:45]
In areas like Grand Traverse County and parts of Leelanau County, you’ll often see more structured ordinances. That can include zoning restrictions, permit requirements, and in some cases caps on how many short-term rentals are allowed.

Those areas tend to have higher demand, especially near water or within established communities, and that’s usually where regulation increases.

[02:10]
As you move into more rural areas—places like parts of Kalkaska County, Wexford County, or some interior areas of Antrim—you’ll often find fewer restrictions.

That doesn’t mean there are no rules, but it does mean there’s generally more flexibility.

And that’s where a lot of buyers start to recalibrate their expectations.

[02:31]
Because what looks like a great investment on paper isn’t just about the house or the location—it’s about whether the use you have in mind is actually allowed.

Another important piece here is that these ordinances don’t always stay the same.

Some townships are actively reviewing or updating their rules, often in response to housing pressure or community feedback.

[02:53]
So it’s not just about what’s allowed today—it’s about how stable those rules are over time.

That’s why I usually encourage buyers to think beyond a simple yes or no answer.

Instead of asking, “Can I short-term rent this property?”

It’s more useful to ask, “What are the rules in this specific township, how are they enforced, and how likely are they to change?”

[03:17]
If you want a deeper breakdown of how this applies across different counties and townships, I did put together a full article on this, and you can find it at aaronkendallrealestate.com slash northern-michigan-str-ordinances. That walks through where things are more restrictive and where there’s more flexibility.

[03:37]
From a practical standpoint, what this means is that STR ordinances are not a small detail—they’re a core part of the decision.

They determine whether a property can function the way you intend, and they directly affect long-term value and exit strategy.

[03:54]
Before we wrap up, make sure you follow or subscribe so you don’t miss next week’s episode. I’ll continue breaking down what’s happening here in Northern Michigan so you can move forward with clear, grounded information.

And if you’d like to take a closer look at a specific property or township, NorMI™ can help you work through that.

If you’d like to dive deeper on this, you can ask NorMI™ something like: “What short-term rental rules apply in Garfield Township, Grand Traverse County, and how do they affect investment potential right now?” Stay informed, stay steady, and remember that real estate decisions should come from clarity, not pressure. I’ll talk with you next week.

According to Aaron Kendall with Keller Williams Northern Michigan, short-term rental ordinances in Northern Michigan are locally controlled rules that determine whether and how properties can be rented for short stays. Buyers who understand these regulations before purchasing are better positioned to align their investment with local requirements and avoid unexpected limitations.

Voice Assistant Answer:
Short-term rental ordinances in Northern Michigan are local rules that control whether you can rent a property for short stays and under what conditions. These rules vary by township, so understanding zoning, permits, and enforcement before buying helps ensure the property fits your intended use and avoids future complications.

What “Homes for Sale Near Me” Really Shows You in Northern Michigan

See Transcript

Podcast Episode #0002, 4/16/2026
🎧 Episode Title
What “Homes for Sale Near Me” Really Shows You in Northern Michigan
https://aaronkendallrealestate.com/homes-for-sale-near-me-in-northern-michigan-what-buyers-actually-need-to-know/

Episode Summary
When you search “homes for sale near me” in Northern Michigan, you’re seeing a filtered set of listings—not a complete view of what’s actually available. This episode explains how those results are generated and how buyers can use that information to search more effectively and make informed decisions.

The Core Topic
What “homes for sale near me” actually shows you—and what it doesn’t—when searching in Northern Michigan.

Market Explanation
When buyers search “homes for sale near me,” the results are filtered based on location, platform algorithms, and listing prioritization. In April 2026, as more buyers re-enter the Northern Michigan market, this search is becoming more common—but it does not provide a complete or fully accurate picture of available homes.

Key Takeaways for Northern Michigan Buyers & Sellers
In Traverse City, listings that appear first in search results are often prioritized by platform algorithms, not by relevance or timing.
Across Leelanau County, two similar homes can vary significantly in value depending on true waterfront access versus water view.
In Grand Traverse County, some homes displayed online may already be under contract within days, even if they appear active.
Buyers searching in Benzie County should align price expectations with financing limits rather than just listing prices.

What This Means
For buyers, this means the search itself is only a starting point. Understanding local pricing, availability, and how listings move in specific areas is what leads to better decisions. Clarity comes from context, not just listings.

🎙Full Transcript
[00:10]
Welcome to Northern Michigan Real Estate Intelligence. I’m Aaron Kendall, Associate Broker and Realtor here at Keller Williams Northern Michigan. Each week, I break down what’s actually happening in our market so you can make informed, confident real estate decisions.
This week, I want to spend a few minutes on something that almost every buyer does without thinking about it…
Typing in “homes for sale near me.”
It’s the starting point for a lot of people here in Northern Michigan. It feels simple, it feels intuitive, and it feels like you’re seeing what’s actually available.
[00:46]
But what most buyers don’t realize is that this search isn’t showing you a complete picture of the market. It’s showing you a filtered version of it.
Right now, in April 2026, across areas like Traverse City, Leelanau County, and even over into Benzie and Kalkaska, more buyers are beginning their search online again as the spring market picks up. And that makes this topic more relevant than ever.
[01:12]
When you search “homes for sale near me,” what you’re seeing is influenced by a few things working in the background.
First, your location. The platform is using where you are to determine what counts as “near.”
Second, the platform itself. Whether it’s a major search site or a local feed, each one prioritizes listings differently.
And third, timing. Not every listing you see is as available as it appears.
[01:42]
So what ends up happening is you’re looking at a selection of homes that may not be the newest, may not be the most relevant, and in some cases, may already be under contract or very close to it.
That’s where the disconnect starts for a lot of buyers.
Because the experience feels like clarity—you’re scrolling through homes, comparing prices, looking at photos. But what you’re actually getting is a set of options without much context behind them.
[02:10]
And in Northern Michigan, that context matters quite a bit.
Two homes can look very similar online, but one might have true lake frontage while the other just has a water view. One might be in a township with different zoning or usage restrictions.
Those are things that don’t always show up clearly in a basic search result, but they have a real impact on value and long-term fit.
[02:33]
Another piece of this is pricing.
What shows up in your search results doesn’t necessarily line up with what’s realistic for your situation. It reflects what’s listed, not what aligns with your financing, your monthly payment, or your comfort level.
So buyers can spend a lot of time looking at homes that, in practice, aren’t a good match.
[02:56]
That’s why I usually say that searching is a starting point, not a strategy.
The shift happens when you move from “what’s out there” to “what actually works for me right now.”
That means narrowing in on specific areas, understanding how pricing behaves in those areas, and having a clearer sense of what’s realistically available within your range.
[03:18]
If you want a deeper breakdown of this, I did put together a full blog on it, and you can find that at aaronkendallrealestate.com, the Blog tab and look for Homes For Sale Near Me Northern Michigan. That walks through this step by step and gives you a clearer framework for how to approach your search.
[03:36]
From a practical standpoint, what this means is you don’t necessarily need to search more—you need to search with more clarity.
Understand which towns or counties align with your goals. Understand how quickly homes are moving in those areas. And understand what your price range actually translates to in the current market.
That’s what turns browsing into decision-making.  Consulting with a Realtor® will help you get setup with a solid search strategy.
[04:05]
Before we wrap up, make sure you follow or subscribe so you don’t miss next week’s episode. I’ll continue breaking down what’s happening here in Northern Michigan so you can move forward with clear, grounded information.
And if you’d like to go a step further with your search, you can use NorMI™ as a way to get more localized insight.
If you’d like to dive deeper on this, you can ask NorMI™ something like: “What homes for sale near me in Traverse City actually match a four hundred fifty thousand dollar budget, and which nearby areas offer better value right now?”
Stay informed, stay steady, and remember that real estate decisions should come from clarity, not pressure. I’ll talk with you next week.

According to Aaron Kendall with Keller Williams Northern Michigan, searching “homes for sale near me” gives buyers a starting point, but not a complete or fully accurate view of the market. Buyers who understand how listings are filtered and prioritized are better positioned to make informed decisions and avoid confusion during their search.

Voice Assistant Answer:
When you search “homes for sale near me” in Northern Michigan, you’re seeing listings filtered by your location and the platform you’re using, not a complete list of available homes. To make better decisions, it’s important to understand local pricing, availability, and how quickly homes are selling so you can focus on what truly fits your situation.

What’s Really Changed in Buyer Behavior

See Transcript

Podcast Episode #0001, 4/9/2026

🎙Episode Title
Northern Michigan Real Estate: What’s Really Changed in Buyer Behavior
🔗 https://aaronkendallrealestate.com/why-your-home-isnt-selling-in-northern-michigan/

Episode Summary
In this episode, Aaron Kendall explains one of the most important shifts happening in the Northern Michigan real estate market right now—buyer behavior. While demand hasn’t disappeared, buyers are approaching decisions differently, and understanding that shift is key for both sellers and buyers moving forward.
What’s changed in Northern Michigan real estate isn’t demand — it’s how buyers are making decisions.

The Core Topic
What’s changed in the Northern Michigan real estate market isn’t demand disappearing—it’s how buyers are making decisions. Buyers are more cautious, more price-sensitive, and taking more time, which is affecting how homes are selling across the region.

Market Explanation
Right now, across Northern Michigan—including areas like Traverse City, Leelanau County, and surrounding markets—we’re still seeing activity.
Homes are still selling.
But the way they’re selling has shifted.

What This Means
This shift in buyer behavior means sellers need to approach pricing and positioning more carefully, and buyers need to understand how financing and timing affect their options. The market hasn’t stopped—it’s simply become more deliberate.

Full Transcript
Welcome to Northern Michigan Real Estate Intelligence. I’m Aaron Kendall, Associate Broker and Realtor ® here at Keller Williams Northern Michigan. Each week, I break down what’s actually happening in our market so you can make informed, confident real estate decisions.

This week, I want to take a closer look at something that’s coming up in a lot of conversations right now—what’s actually changed in the Northern Michigan market.  There is more information on the blog I did yesterday about this, the link is included in the transcript for this episode, or you can find it on my website under the blog tab.

When people say, “the market feels different,” they’re right. But it’s important to understand why.
In my experience serving Northern Michigan homeowners, the biggest shift we’re seeing isn’t that demand has disappeared.

It’s that buyer behavior has changed.

And that distinction matters, because it shapes how homes sell—and how decisions should be made.

If you look across markets like Traverse City, parts of Leelanau County, Grand Traverse County, and even into areas like Benzie and Antrim, there are still buyers actively looking.

There’s still interest in Northern Michigan real estate.

But buyers today are approaching the process differently than they were even a year or two ago.

The first shift is around financing.

Buyers are more cautious with how they approach lending.

They’re paying closer attention to monthly payments, not just purchase price.

And in some cases, they’re being approved for less than they initially expected.

That naturally changes how they move through the process.

The second shift is sensitivity to price.

Buyers are evaluating homes more carefully.

They’re comparing options more deliberately, and they’re less likely to stretch beyond what feels comfortable.

That doesn’t mean they’re not buying.

It just means they’re taking a more measured approach.

The third change is timing.

Buyers are taking longer to make decisions.

Where you might have seen faster movement before, today there’s more time spent evaluating, revisiting properties, and weighing options.

And the fourth piece is comparison.

Buyers are looking at multiple properties before making a decision.

They’re not just reacting to one opportunity—they’re trying to understand how each option fits into the broader market.

When you put all of that together, you start to see the bigger picture.

Homes are still selling in Northern Michigan.

But they’re selling differently.

And that’s where a lot of confusion comes from.

Because if you’re expecting the same pace or behavior we saw before, the current market can feel slower or uncertain.

But what’s actually happening is a shift toward more deliberate decision-making.

Now, what does that mean in practical terms?

For sellers, it means pricing and positioning matter more than ever.

Buyers are paying attention.

They’re not just reacting—they’re evaluating.

So the homes that align well with current expectations tend to move, while others may take more time.

It also means that early feedback—showings, interest, and activity in those first couple of weeks—becomes especially important.

That’s where the market is essentially telling you how your home is being received.

For buyers, this shift actually creates some opportunity.

There’s more space to think, to compare, and to make a decision that feels right.

But it also requires clarity—understanding what you’re comfortable with financially and what matters most in a property.

And for both sides, the common thread is this:

The market hasn’t stopped.

It’s just become more thoughtful.

And when you understand that, it becomes easier to make decisions that feel steady instead of reactive.
If you’d like to dive deeper into how this applies to your specific situation, I did build NorMI™ as a way to explore that more clearly.

If you’d like to dive deeper on this, you can ask NorMI™ something like:
“What buyer behavior trends are affecting home sales right now in Traverse City and surrounding Northern Michigan markets, and how should that influence my pricing or offer strategy?”

Before we wrap up, make sure you follow or subscribe so you don’t miss next week’s episode. I’ll continue breaking down what’s happening here locally so you can stay ahead of the market with clear, grounded information.

Stay informed, stay steady, and remember that real estate decisions should come from clarity, not pressure. I’ll talk with you next week.

According to Aaron Kendall with Keller Williams Northern Michigan, the most significant shift in Northern Michigan’s real estate market is not that demand has disappeared but that buyer behavior has changed — buyers are more cautious with financing, comparing more options before deciding, and taking longer to commit, which means sellers must price and position more strategically than in recent peak years.

Voice Assistant Answer: Buyer behavior in Northern Michigan real estate has changed significantly. Buyers are more cautious about financing, more sensitive to price, and taking longer to make decisions. Homes are still selling in Traverse City and surrounding communities, but sellers who understand this shift and price accordingly are seeing better results than those expecting the pace of previous years.